How to Fix “Business accounts can’t be private” on Instagram

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Written by: Alex Popa


How to Fix “Business accounts can’t be private” on Instagram

Did you get a “Business accounts can’t be private” error on Instagram?

You’re not the online one. Many users have this error that says you need to connect to your account to make it private.

So, a business account can’t be made private on Instagram?

This guide will tell you whether that’s possible or not and how to make a personal account private.

How to fix “Business accounts can’t be private” on Instagram:

  1. Tap on the Menu icon
  2. Tap on Settings
  3. Tap on Account
  4. Scroll down and tap on “Switch Account Type”
  5. Select “Switch to Personal Account”
  6. Confirm the changes

Keep reading to find out more!

Related guide: How to Fix Add Yours Sticker Not Working on Instagram
Related guide: How to Hide Your Following List on Instagram
Related guide: How to Put Your Instagram Link on Your Twitter Bio

How to Fix "Business accounts can't be private" on Instagram

Can You Make a Business Account Private on Instagram?

No, you can’t.

Instagram doesn’t have this functionality yet. But you can set your personal account to private.

So, you need to switch to your account from your business account.

To switch to a personal account, follow the steps below:

  • Tap on the Menu icon
Instagram account overview
Instagram account overview

It’s in the top-right of the screen – three horizontal lines.

Tap on it to open the Menu.

  • Tap on Settings
Instagram settings
Instagram settings

You’ll see several options in the Menu, including Settings, Archive, Insights, and more.

Tap on the first option – Settings.

  • Tap on Account
Instagram - "Accounts" menu
Instagram – “Accounts” menu

In Settings, there are more options to choose from.

These include Business, Privacy, Ads, Security, Account, and more.

Go to Account.

  • Scroll down and tap on “Switch Account Type”
Switch Instagram account type
Switch Instagram account type

In the Account Settings, you need to scroll down to the bottom.

There, you’ll see two options – “Switch Account Type” and “Add New Professional Account”

You don’t need another professional account or business profile.

Tap “Switch account type” to switch to your personal Instagram account.

  • Select “Switch to Personal Account”
Instagram - Switch to Personal Account
Instagram – Switch to Personal Account

There are two options to choose from – a personal account and a creator account.

You might be confused here but remember – you need your account.

Select the first option and move to the next step!

  • Confirm the changes
Switching to a personal account on Instagram
Switching to a personal account on Instagram

You’ll be asked to confirm the switch between your professional and personal accounts.

Select “Switch to Personal Account” to make the switch.

How to Set My Personal Account to Private?

Now that you’ve switched to your personal account, you need to make it private.

It’s simple. Go to Menu – Settings – Privacy – Private Account.

Setting an Instagram account to private
Setting an Instagram account to private

You need to tap on “Private account” and switch it on.

When it is on, it’ll be Blue instead of Grey.

Instagram will ask you to confirm the private switch and explain this.

No one but your followers will see your videos and photos, but people will still be able to tag you, message you, or mention you.


It’s not possible to set an Instagram business account to private. That’s not how it works.

You can make your personal account private, though.

Go to Menu – Settings – Account – Switch Account Type – Switch to Personal Account.

Then, to make it private, go to Menu – Settings – Privacy – Private Account.

You will lose your insights data if you switch to a personal account. Switching back to a business profile will get you the insights data back!


How do you fix “You have reached the limit of the number of businesses you can create at this time?”

You either have too many business accounts or a glitch somewhere.

Many Instagram users have encountered this error, which turned out to be caused by a glitch.

So that you know, the Instagram app allows up to 5 business accounts linked to Facebook.

So, if you’re trying to make a 6th business account on Instagram, you may get this error.

But if you haven’t once made a business account, then the problem is elsewhere.

You could try re-linking your Facebook page by going to Facebook and disconnecting from the Instagram app.

Then, connect to it again.

You can also create a new Facebook page and link it to your Instagram account.

When you connect to Instagram and try to switch to a business account, it shouldn’t show the same error.

Lastly, you can switch one of your Instagram business accounts to a personal one.

If you do that, you can switch another Instagram account to a business one.

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Alex Popa

My name is Alex and I have a knack for social media in all its shapes and forms. I’ve dealt with such things for quite some time and I noticed that many people have issues with social media and technicalities.

Unforeseen errors, bugs, and other problems make their use of social media problematic. These things will be discussed amply in the guides on Whizcase.

I'll present the facts as they are, and offer quick and easy solutions for them.

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