Featuring a channel on YouTube means promoting it. You can promote another one of your channels or a friend’s channel and YouTube video.
The “Featured channels” section of your channel homepage lets you do that easily.
Featured channels will appear on the bottom section of your homepage.
People who visit your channel will see the featured channels and may click on them.
How to add a featured channel to your YouTube channel:
- Go to your channel
- Click on customize channel
- Go to Customization
- Create a Featured Channels section
- Name your section and add featured channels
- Find a channel and feature it
- Save the changes
- Check your Featured Channels section
In this article, you’ll learn how to add a featured channel to your YouTube channel.
Keep reading for more information!
Related guide: Do You Have to Pay to Subscribe to a YouTube Channel?
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What Is a Featured Channel on YouTube?
Simply put, a featured channel is a YouTube channel someone chooses to promote.
It forms a friendly relationship between two or more channels.
Your viewers will form a link between your channel and the ones you feature.
This will lead to more viewers coming to the featured channels and, by extension, to yours.
The YouTube algorithm will also favor you if you feature other channels.
Your video content and YouTube account are more likely to appear in other people’s searches if you feature other YouTube channels.
But it would help if you exercise caution. Only feature channels that go well with your niche and branding.
Featuring the wrong channel can have its downsides and may ruin your branding.
The recommendation is only to feature channels you trust completely. For instance, you can feature your friend’s YouTube channel.
And they can feature yours.
How Can You Feature a Channel on YouTube?
To feature a channel on YouTube, open your computer.
You can’t do it from your mobile device.
Once you’re logged on YouTube, follow the steps below to add a featured channel:
1. Go to your channel
Click on your profile picture (upper-right corner) and go to Your Channel.
In the YouTube app, click on your profile picture (upper-right corner) and go to Your Channel.
This one is simple. You probably went to your channel on YouTube multiple times.
2. Click on Customize Channel
Once you’re on your channel’s homepage, you’ll see two buttons in blue at the top.
One of them is Customize Channel.
Click on it.
3. Go to Customization
You landed in your channel’s settings, but you need to select Customization from the left-hand side menu.
The left-hand side menu contains more options that will help you understand your account better.
The Analytics section is especially useful for people trying to see how well they’re doing.
It would help if you had the Customization section for now.
4. Create a Featured Channels section
You may already have the Featured Channels section in your channel settings at this step.
But we’ll assume you don’t.
Click on the Add Section option in the Featured Section menu to add it.
Then, select Featured Channels.
5. Name your section and add featured channels
Once you click on Featured Channels, a new window will pop up.
You can add a title to your section, and below, you can add links to channels.
These channels will become featured on your channel.
6. Find a channel and feature it
Please search for a channel you want to feature, check it, and press Done to feature it.
You can select as many channels as you like.
From the “Channels in section” menu, you can change the order in which they’ll be shown in your Featured Channels section.
7. Save the changes
Now that you added your featured channels to your channel, you need to save the changes.
Click on Publish on the right-hand side of the screen, and you’re done.
8. Check your Featured Channels section
Do you want to see the Featured Channels section on your YouTube channel?
Go to Your Channel from the profile picture and land on your profile homepage.
In the Home section, you’ll notice the Featured Channels section has popped up.
There are the channels you just added in the previous steps!
Anyone can click Subscribe and check them out from your channel.
Adding a featured channel to your YouTube channel is easy.
Go to Your Channel – Customization – Add Section – Featured Channels.
Then, name your section and find a channel you want to feature.
Save your changes, and you’re done!
Next time someone goes to your channel, they’ll see those featured channels there.
It could be another one of your channels or a friend’s channel.
You can also feature multiple YouTube channels.
Featuring YouTube channels will also help with YouTube SEO.
You can also use YouTube Studio to share channels.
What are the benefits of featuring a YouTube channel?
Featuring a channel will increase your exposure to the subscribers of the featured channel.
That’s because the owner of the featured channel may feel obliged to feature your channel too.
This friendship exchange brings two communities together, and the YouTubers stand to win the most.
The viewers get quality content from two trusted sources, while the YouTubers increase their subscriber base and views.
Moreover, if your subscriber base sees you’re promoting other channels, they’ll use that Share and Like button more often.
People love seeing acts of kindness and benevolence. You helping another YouTube channel will appeal to the people.
Another reason you’d want to feature channels is because you’re developing relationships with colleagues in your niche.
Next time, you could do a joint project with someone you featured.
You’ll reach a wider audience, gain the respect of people in your niche, and gain more loyal subscribers.
That’s what featuring a YouTube channel does.
Do YouTubers get notified when you subscribe to their channels?
In most cases, yes. If you subscribe to someone’s YouTube channel, they’ll be notified.
But they won’t know who you are, not yet, at least. They know they gained a new subscriber.
If they look in their Subscribers list, they’ll see your name there.
If you want your subscriptions to be private, go to Settings – Privacy – Playlists and subscriptions.
There, click on the button that makes all the subscriptions private.
Now, even if you subscribe to someone’s YouTube channel, they won’t know who you are.
They also won’t see you on their subscriber list.
Moreover, no one will see what channels you’re subscribed to.
What happens if you don’t reach 1000 subscribers on YouTube?
Nothing. It’s just that you can’t monetize your videos.
AdSense will activate, and you’ll be able to monetize your videos if you have more than 1000 subscribers and 4000 watch hours.
Nothing happens if you don’t monetize your YouTube channel, though. YouTube won’t close your account.
YouTubers can choose whether they want to monetize their videos or not.
However, even if you meet the requirements for monetization, the feature won’t be enabled automatically.
You need to apply for it.
If you don’t want to monetize your content, don’t apply for the feature.