While TikTok allows you to post as much as possible, it wouldn’t be a good idea unless you want to risk being flagged for spam by the TikTok algorithm.
So, how much is too much on TikTok? Today, we’ll explore this question and hopefully find a satisfying answer.
Various users have said that posting 2-4 times daily brings you more views, while others encourage a minimum of 6 posts to maximize your views.
Others, on the other hand, say that whenever they post more than once per day, all their posts get zero views.
So, there’s a bit of confusion going on around TikTok posts. Read below to find out more!
What Happens if You Post Too Much on TikTok?
TikTok, like any other social media platform, doesn’t abide spammers. And if you post too many times on the same day, you may be flagged for spamming.
Unfortunately, I don’t have an exact number for you. The TikTok algorithm should be finely tuned to not mark you as a spammer by mistake.
I recommend following common sense when posting on Twitter:
- Don’t post 2-3 posts per hour
- Space out your posts to appear genuine
- Don’t post and repost your posts on the same day (wait 48-72 hours before reposting)
But the TikTok algorithm isn’t your only enemy when posting too much on TikTok. Your user base may get confused about your weird posting habits.
Content oversaturation is a real phenomenon on social media. To maintain peak engagement from your followers, establish a posting schedule that you never stray away from.
Posting twice daily, 5 times per week, or once daily, depending on your type of content, will provide just enough content for your followers to digest fully.
They’ll engage much more with lesser content than if they were spammed with multiple posts per day.
However, the opposite can also happen. Posting too rarely may irritate your followers and prompt them to seek another content creator who posts more often.
How Much Should You Post on TikTok for Maximum Engagement?
After going through several Reddit threads, I’ve noticed a few interesting facts. First, TikTok offers preferential treatment to people who post multiple times daily.
Most TikTok users support this hypothesis – posting multiple times a day results in more visibility on TikTok.
Perhaps the algorithm wants to encourage content creators, and it’s easy to see why. The more engaging a content creator is, the more users will come to TikTok.
Content creators who gather bigger audiences will benefit TikTok as a whole. The fact that TikTok encourages content creators to post more content is not a surprise.
Based on what I’ve read online, I think that 4-6 posts per day should be enough to maximize your engagement with your followers.
Don’t post multiple times within an hour, though. Space out your posts over an 8-10-hour period, and you should be fine from TikTok’s algorithm.
To summarize, there is a limit to how many times you post on TikTok before you’re flagged as a spammer.
That limit is not exact, and only the TikTok algorithm knows what that limit is. I’d recommend posting no more than 4-6 per day over an 8-10-hour period.
This ensures that your followers have enough time to digest your content, and TikTok won’t flag you for spam.
If you have any questions, comment below, and I’ll reply as soon as possible. Stay tuned for other articles about TikTok and other social media platforms!